Borak kencang

 CUSTOMER RELATIONSHIP MANAGEMENT (CRM) the element that need to know in CRM  - sales force automation - customer service/call center management  - marketing automation   moment of truth - nk kerja in f&b ni , hospitality ni, tourism ni, dr fareed ckp, we need to touch thier core so that we will come back to us.  why nak customer balik ke kita?  - customer retention/royalty - share of customer  - cross selling (bundle/family pack)  - up selling  cost of CRM?  -IT infrastructure (smartphone, tablet, laptop, computer ..)  -Process changes  phase of CRM  - acquiring new relationship by promoting product and service leadership - enhancing existing relationship by encouraging excellence in cross selling and up selling  - retaining customer relationship focus on service adaptability - delivering what customer need  steps to improve CRM  build database - analyse, define type, profit - customer selection - activity to delite selected customer  operational customer relationship management s

 Supply chain management  Supply chain ( flow of materials, info, money .. ) —> supply chain visibility (ability of organization within supply chain to access on purchased materials as this material move thru supplier production process and transportation network to receiving dock) —>  Component supply ( internal, upstream, downstream)  Flows supply chain [ material flow ( reverse flow) —> information flow —> financial flow]  5 basic components of supply chain management (plan, sources, make, deliver, return)  - no plan, fail  - know your sources, so that have a choice to choose supply  - make your choice  - deliver the supply  - return if not suitable then plan again  Push and pull model in term mass production/customization  Push - business pushing product to customer  Pull - business pull suppliers after receiving customer orders  Problem along supply chain  - uncertainty in supplier economies  - needs to coordinate multiple axtvt  - demand forecasts ( how many people ne

 Well this week i got late to class hm ;( Well in digitalization marketing ni , kita kena tahu about this adik beradik ni :  1) e-business 2) e-marketing 3)e-commerce 4)social computing  Pastu pasal evolution of internet  Web 1.0 is all about information . Meaning to say people can easily find things on internet. Dunia hujung jari lah gituuu  Web 2.0 is all about user Generated Content//intergrated communication contoh cm socmed. Human can interact with other people all around the world in all kind of presentation; communicate, video, picture, poster etc Web 3.0 is all about socialization. A development of a way of communication: Artifact Intelligent. Human can talk to technology anywhere, anytime and anyhow gitu  Look, bnyakkan kemudahan skrg . Im impressed  SOCIAL COMMERCE: BENEFIT TO CUSTOMER  Can identify/test new product and ideas quickly Business player can learn customer behavior/experiance via rapid question  Create more effective marketing campaign   increase sales when custom

 Today, ada panel e commerce datang  Haih dr pun. -_-  Suka sidai dr ni  Nak borak pasal marketing outside la.  Jual beli is aku jual, kau beli, im done  Perniagaan is aku jual sbb aku nk bgi mnfaat for my buyer yg memerlukan. So the transaction occur repeatly  Sprii commerce? a website platform where Malaysian can promote their business as well as can sell all around Malaysia; just in one place. Sprii dh connectkan siap2 for delivery service so seller, tkyh nk pening2 kelapa dh nk contact2 delivery company gitiu.  why website?  well, bila kita nk bli barang, mesti kita nk yg terbaik for us kan. Basically we trust that brand baru kita rasa berbaloi and selamat nk beli. So that the website! A place where seller provide as much as possible info pasal product dia until customer percaya tht product tu benefit for him/her astu fall for it and beli lah astu dengan harapan boleh kasi repeat la huehuehue  Why we need e commerce ? -  nk kembangkan business la ofcoz. People all around the World

  Dr Fareed bincang bincang on problem, students faced about CIP UPM  ‘‘Whenever somebody call/chat/email, then you need to reply within 24hours if not youre will be consider as rude;’’ - Dr Fareed 2023  Nothing much for this week la . Dr just borak on how to main main ngn gmail je. Rupanya there a lot of feature yg gmail ada. Kita ja tk explore sendiri. Thankyou dr for explaining.  Lain2; sila buat those 2, just sasarkan on digital marketing je. Not a whole marketing laa hehe  Competitor analysis -  SWOT - Website builder :  Wix.com GoDaddy WorkPress.org (dhllma dh)  Sprii Commerce  Website development:  Web 1.0 - info Web 2.0 - interaction (socmed)  Web 3.0 - analytic (exmple; CHATGPT) 

 Hello hello hello, its me again hehehe ;p Actually i need to create this posting first since it was week-2 things (before week-3 posting) but got things come up. Tksempat nk memblogging gitu. Sorry ya dr, for late posting. Saya harap posting saya this time dimaafkan dan diterima ye dr hehe   As i remember la ye, apa bnda sya blajar time week 2 ni, is about DOI (Digital of Innovation meh ? ) hehe astu leapfrogging tu astu  Meaning to say, leapfrogging ni maksudnya a generation that skip trus barang inovation , and trus pakai barang yg terkini lah. Cm pening kan tp tk pening pun. Contoh paling mudah la ye, gadget technology. As kita lahir di gennerasi Z ni kan, we re expose to a lot of gadget. Some were in their early invention, kita cm tkkisah pun kan . I mean like, contohla if kita nk bli iphone, by our year now, latest model iphone was Iphone 14, so before this it should have iphone 1,2,3,4,.. so on till 14 la kan. But we choose to skip that part and trus bli latest model yang layan